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Morrison Legacy Foundation

Celebrating the 30th anniversary of the Bruce Morrison Visa Program

Simpl were thrilled to collaborate with the Morrison Legacy Foundation on the creation of their branding and website, a key initiative to celebrate the 30th anniversary of the Bruce Morrison Visa Program. Our joint aim was to enhance the Morrison Legacy's online presence, ensuring it resonates with their mission: "To honour and extend the impact of the Bruce Morrison Visa by celebrating its history and inspiring future generations."

  • Branding
  • Design
  • Development
  • E-Commerce
  • Ongoing Support
  • Print
A silver tablet displays a charity foundation website with event and donation info, featuring Simpl by Rob&Paul; a featured image of a man and gala announcement are shown, while another tablet highlights the Microsoft logo from the back.

The creation of the brand for the Bruce Morrison Legacy Project involved a thoughtful design process that aimed to encapsulate the essence and impact of the Morrison Visa Program.

By integrating symbolic elements that reflect the core values and historical significance of the initiative, the branding captures both the spirit and the legacy of the program.

The logo, featuring flag-inspired steps, eloquently illustrates the welcoming journey of the Morrison Visa recipients to the United States. This design choice symbolises the opportunity and inclusion offered to its beneficiaries, highlighting their path toward integration and success in a new land.

The website development of the Morrison Legacy Project exemplifies our dedication to innovative and meaningful web design.

By focusing on an engaging, user-centric interface coupled with modern visual aesthetics, we have crafted a platform that truly embodies the mission and spirit of the project. This collaboration has equipped the Morrison Legacy Project with a strong online presence, designed specifically to engage and inspire their audience while effectively communicating the historical significance and ongoing impact of the Morrison Visa Program.

View Project
Logo for Morrison Legacy Foundation featuring stylized red and blue stripes resembling a flag, created in the Simpl by Rob&Paul style, with the organization name in white capital letters on a dark background.
Simpl designed a complex and emotive website that captured the vision and legacy of a visa programme that will have impact for generations. The logo design was thought provoking and captures the essence of the transatlantic relationship. Responsive and engaged Simpl were a pleasure to work proactive and professional. Mary Rodgers - Board Director @ Morrison Legacy Foundation | CEO @ Portershed

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